Origin of Company Name

The name “Nissin” is derived from the inscription on the basin used by King Tang, the founder of the Yin Dynasty (17th ‒ 11th century B.C.). This inscription means: “Truly new each day. New each and every day. Again, new each day.” According to the “Great Learning”, one of the Four Books (China’s classic works on Confucianism), the noble and benevolent ruler engraved these words on the basin, which he used every morning, as a constant reminder of the importance of making continuous and untiring efforts to innovate himself every day.

Combining the two Chinese characters, “nichi (day)” and “shin (new)”, used in this inscription, the company name was created so that, following this precept, we would strive to develop original and innovative techniques each and every day to forge a bright future for both people and technology.

湯之盤銘曰 苟日新 日日新 又日新
Source: “Great Learning”, one of the Four Books of Confucianism

Conjectural replica of King Tang’s basin

Conjectural replica of King Tang’s basin

Origin of Company Emblem


Company Emblem

When Nissin Kogyosha was established, Nobu Tomizawa, the founder, created this emblem by incorporating two stylized kanji characters, “日 (nichi)” and “工 (ko)”, into a design. When the company was incorporated as Nissin Electric, this emblem was carried over to the new company along with the name “Nissin.”